Richie Meldrum

Hello.

I am Richie

I started off as a writer, struggled as a journalist, turned into a copywriter and came out as a strategist.

I’ve worked in brand and digital agencies in the UK and Australia, collaborating with designers, technologists, project managers, clients and loads of other incredibly smart people that do things I can’t.

Over the years, I’ve learnt how to use my love of research, writing and human behaviour to influence the outcome of hundreds of projects - from cultural institutions to global corporations, Italian-made womens’ shoes to Vietnamese noodle delivery apps.

I’m passionate about sharing what I know/don’t with others through teaching, speaking and getting involved whenever I can.

I love juice, outdoor swimming pools and battle rap, and am partly responsible for the success of Russell Brand.

Thanks for checking out my site, come again soon.

Cheers,
Richie



Talks I've done:

AGDA
Billy Blue College of Design
Design Institute of Australia
The Design Kids
The Foundry Tasmania
FuckUp Nights
General Assembly
LCI Melbourne
Pause Fest
RMIT
Shillington Design College


Workshops I run:

How to Run a Damn Good Brand Project
How to Run a Damn Good Website Project
How to Get a Job in the Design Industry


Publications I've written for:

mUmBrella
Campaign Brief
Broadsheet
Desktop Magazine
The List
Beat
Inpress Magazine

Experience

Yoke

Creative Director

Involvement

Year Position Branch
2018 Vice Chair Victoria
2017 Vice Chair Victoria

Expertise

  • Branding & Identity
  • Communication
  • Strategy
  • Writer

Selected clients

KPMG

NAB

Australia Post

Museums Victoria

Asahi

REA Group

Guide Dogs Victoria

Design Institute of Australia

Vic Health

Events

Articles